📈 Growth Strategy
Our growth strategy is focused on building a strong brand presence and a vibrant community around our product. We aim to reach co-parents through a combination of targeted marketing, valuable content, and organic word-of-mouth.
Key Pillars
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Marketing & Sales: Driving awareness and adoption through targeted digital marketing campaigns and a clear sales funnel.
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Community Building: Fostering a supportive community of users who can share experiences, provide feedback, and become advocates for the OurOtters brand.
This section details our approach to each of these pillars.